Fitness Marketing and Publicity
Tips and advice for succeeding at fitness marketing and getting media attention.
Showing 1 - 3 of 3 entries.
May 13th 2009, 11:05am
Simple Ideas for Building on the Media Promotion You're Already Getting:
Suggest Another Story: When a journalist interviews you for a story, you have his or her full attention. Take advantage of this golden opportunity to receive more media exposure.After you’ve addressed all the journalist’s questions, pitch an idea for another article that you could contribute to as an expert source. This works whether you’re doing a phone or email interview. Just be sure to make your pitch short and to the point.Sell Your Articles More Than Once: Make your health and fitness articles work for you many times over. Sell...
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February 24th 2009, 2:41pm
Here are five tips for gaining success with the media using online resources. Everything I suggest below is totally free, and each tip takes just a few minutes at most to implement.1. Subscribe to the HARO e-newsletter: HARO stands for Help A Reporter Out. These newsletters arrive to your inbox three times a day packed with media leads from journalists who are looking for experts to quote or feature in an article, on TV, on a blog or on the radio.Each newsletter includes a specific section for health and fitness stories, but be sure to check the other categories, as...
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