Erin Schaefer

Frustrated with the lack of personalized attention toward clients at big box gyms, Erin started fitmama with 6 women in the early summer of 2011 as a personalized outdoor bootcamp for women, which grew organically by word of mouth because of the personal successes had by women who attended. As the first boutique studio in the area serving women exclusively, it quickly grew to 280+ members strong and included the original bootcamp, strength, yoga, pilates, and Spinning® group sessions, as well as personal training. fitmama also housed a convenient childcare. In addition to training her PT clients and teaching classes, Erin managed all aspects of the business including client retention, staff management, new client acquisition, advertising, social media marketing, community outreach, and business administration. Upon relocating to Texas, she effectively transitioned her clientele and staff to another local studio and assisted them on a consultant basis with the transition.

Erin now lives in San Antonio, training clients and developing her business as a fitness studio consultant. She has two children and enjoys participating in triathlons and exploring craft breweries with her husband.