Shir Konas

NYC based Shir Konas is an internationally experienced martial arts and fitness instructor; An Everlast sponsored Boxing instructor, and owner and editor-in-chief of Better Human Health & Fitness Magazine – an online magazine providing educational and inspirational readings to athletes, fighters training for competition, and fitness enthusiasts (www.better-human.com). Born and raised in Israel, she served a mandatory term in the Israeli Defense Forces. She has trained with top schools of dance (the Royal Academy of Dance graduate) and martial arts (Chinese Kung-Fu Wu-Su Association in NYC) and holds a second degree in Kung Fu. She represents major brands such as Everlast and Kettlebell Concepts, and makes appearances in fitness videos, TV spots, fitness commercials and martial arts exhibitions. In 2006 she won the gold medal in the Wong Fei Hung Kung-Fu Championships, in the advanced northern form division. Shir currently teaches classes that she designed in group fitness settings at exclusive fitness facilities, and trains upcoming fighters at a New York City traditional Kung-Fu school. Her specialties are her own "Ultimate Warrior" – a fight conditioning class that incorporates agility, plyometrics, strength and speed training as well as basic mixed martial arts techniques and partner mitt work; "Cardio Combat"– a martial arts-based no-contact class that teaches basic techniques and long, choreographed kata-like combinations that are completely practical; and "Ultimate Bootcamp" – an intense class based on military training that works the entire body. She also represents Everlast in a classic boxing class called “Everlast’s Art of Boxing” which uses the boxing ring and the heavy punching bags.