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Ellen Ormsby

Ellen T. Ormsby

1315 Old Pine Court

Annapolis, Maryland 21409

443-995-9011

[email protected]

 

EXPERIENCE

SCHOOL SPECIALITY

Program Representative The SPARK Programs

§  Executed a national partnership agreement with Healthy Kids Challenge to  increase product offering and revenue with Coordinated School Health Programs Initiative

§  Increased company presence within 6 months and grew sales in territory by 10%

§  Provided grant development services for local non-profit organizations including: detailed project budget, project plan, timelines, metrics for implementation

NVR Inc., Reston, VA

Implementation Consultant

§  Executed all states of implementation for company’s first Customer Relationship Management (CRM) system by determining design requirements, testing, and implementing the program with over 85% employee usage

§  Created extensive training material including job aids, instructor outlines, user guides, and course workbooks for over 850 employees

§  Coordinated and conducted training for all sales and management teams throughout the company, and provided ongoing user support and documentation

§  Designed queries to analyze system data and influence all management teams in prospecting, marketing, and sales strategy

Regional Sales Trainer

§  Managed the sales training programs for 100 new employees in the Northern Virginia region and collectively contributed 300 new home sales across 6 divisions in 2006

§  Designed the sales training curriculum and facilitated 25 training courses that improved closing and supporting skills 49%, and financing skills 68%

§  Selected out of 28 employees to attend Dale Carnegie’s 12 week Leadership & Development Course

§  Featured on company website: New Recruitment Advertising by Bernard Hodges

Sales and Marketing Representative

§  Executed quarterly marketing strategy, conducted consumer research, organized promotional events, and created marketing material to achieve 150% of quota

§  Managed 5 products within 4 communities. Listed on the Northern Virginia Sales Representatives Top Ten for Dollar Volume with $19,800,000 in sales and Number of Sales/Year with 38 sales

§  Serviced 48 customers with settlement delays due to land development issues and received over 90% customer satisfaction scores

EDUCATION

James Madison University, Harrisonburg, VA    Bachelor of Business Administration

Major: Business Marketing *GPA: 3.64, Cum Laude *Study Abroad, U. of London, ’01

*Honors: President’s List & Beta Gamma Sigma Honor Society (top 10% of class)

Leadership: Vice President of Rho Chi, Panhellenic, 2002

Computer Skills: Microsoft Office: Access, Excel, Word, PowerPoint, Visio, FS Pro

ADDITIONAL

·   Manage 30 Group Fitness Instructors as the Director at a Edgewater Fitness Center and instruct 8 classes per week as a certified ACE and Spinning Group Fitness Instructor

·   Avid Athlete: Member of the Annapolis Triathlon club, Completed Annapolis Triathlon 7 Marathons, achieving a personal record of 3hrs and 28min in the Boston Marathon

·   Community: School Health Advisory Committee & Coach GOTR afterschool program

·   Graduate Assistant: Dale Carnegie, Certified in Situational Leadership, Negotiating, Personal Development & Communication

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